As opposed to other music videos which are generally in 1980s, this video is of a modern hard rock band in the 2009. Even with the year gap the formula is still the same; this is mainly performance based music video. The main difference is that now with modern technology to alter clips in many ways, the use of effects on parts of the video is more frequent than older music videos. For example, alot of the scenes are in sepia tone effect, and using an effect which appears to give the video an old film clip at 2:05. The camera angle is varied, such as when the members perform on stage with the angle low for a low shot, giving the impression of being in a live performance. Plus along with the use of medium shots at eye level is and looks as they used a hand-held camera for most part. It appears that mostly the mise-en-scene of this video is mostly of inside a recording studio, jamming together in places such as the basketball court or outtakes of a photoshoot. Each shot length would go to the rhythm beat of the song. During the instrumental section at 2:10 the video becomes more abstract, various scenes of the band members doing something unrelated to performance becomes more frequent, usually at the same time.
Lyrically, the video has no relation to the lyrics, which appears to refer to a male who is begging for a female for respect.
Chickenfoot is a hard rock 'supergroup', which usually consists of already famous band members from different bands brought together. Supergroups generally do not tend to be permanent as opposed to bands, as supergroups lasts for an album or two, although with only their debut album and plans for more, its not the case for Chickenfoot. Despite the status, Lead vocalist Sammy Hagar does not agree with the term, claiming they like hanging out together and playing great music, they just happen to be in other groups.
Their self-titled debut album and only one is rather unique; a heat sensitive sleeve which reveals images against heat. When exposed to heat, images of band members appear in a 4 cross section formation with their names. The same applies to the back cover, revealing song track names with heat applied. The front cover style fully uncovered has a sepia tone look, which gives the effect of dark, yet standing out look, and also using the modern technological aspect to produce the effect.
The top band picture is Chickenfoot, formed in modern 2009. The bottom is Van Halen, formed in 1972. As you can see, the style and clothing difference is great. Van Halen's image of clothing appears to be more emphasise on glamour of masculinity, while Chickenfoot's image is more of a casual clothing. The top shows the members having a more relaxed feel which shows their attitude towards the modern society, while the bottom would seem to give a more wild look. This shows that Hard rock image through the years have been changed throughout the years to suit the modern style background that they are performing in. Most noticably, the right-most member, Michael Anthony is a former Van Halen member in both bands of the two pictures interestingly enough, as to show the style change during that time until now. The one next to him, lead vocalist Sammy Hager also a former Van Halen member, although not in bottom picture as they were both in their different eras of the band. 
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